TV News audiences for October

 

Source: AGB NMR (Measurement: All people 5 years and over – average daily audience nationwide)

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3 Comments

  1. I.tHiNk says:

    5+ is such a broad demo it’s not so useful. Advertisers are using targeted audiences now, because paying for a 5+ rate is a waste. So reading the targeted demos is much more interesting, and somewhat useful from a sales perspective. So, Allanah, 5+ is a tv3 fail, mostly. But in the real world, tv3 aren’t failing – neither is tvone. Both are winning their demo share, which is what they’re aiming for.

  2. Jack says:

    TV3 just chose a different demographic which dosent have as much people gee whiz

 
 

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